Since 1975, TUMI’s mission has been to be the global travel lifestyle brand that provides customers with beautiful and world-class business and travel products designed to simplify and upgrade all aspects of life on the move. And they’ve certainly seen success in the luxury travel category. But in an ever-transitioning landscape, our everyday lifestyle and our travel lifestyle are intersecting like never before, and to remain relevant, TUMI must be seen as an upscale lifestyle brand.

We had to realize the brand’s promise of “perfecting the journey” via their new collection, the 19 Degree. Sleekly designed with unparalleled high-performance functionality, it carried TUMI’s highest price point to date.

What makes TUMI unique is its ability to blend flawless functionality with a spirit of ingenuity and NOW with an awe-inspiring design. This leads to TUMI’s commitment to perfecting the journey and helping you curate your personal journey.