Creative
McCain Farms of the Future AR Promo
McCain Foods
McCain – Taste Good. Feel Good film
McCain Foods
Cases
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Unilever
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Minecraft
News
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Media Trends and Predictions For 2025: Retail Media, Social Video, Media Trust and More
Mike Florence, Gravity Road Global Head of Planning weighs in on an overview of predictions and trends for the year ahead.
Creative Salon, 02/03/2025
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Should brands be doing more to help consumers ditch the doom scroll?
Gravity Road, Executive Strategy Director weighs in on this subject. "With increasing attention on the negative impact of social media on consumers’ mental health, a growing number of brands are advocating for IRL connection."
Creativebrief, 02/28/2025
Clients
| Client | Start Year | End Year |
|---|---|---|
| Tresemme (Unilever) | 2024 | Current |
| Niantic | 2022 | Current |
| Minecraft | 2023 | Current |
| Booking.com | 2024 | Current |
| Unilever | 2023 | Current |
| McCain Foods | 2022 | Current |
| Georgia-Pacific | 2024 | Current |
| BIC | 2024 | Current |
| Peloton | 2022 | Current |
About
Gravity Road is a Global Social Media & Digital Agency with locations in New York and London – regularly named Campaign's Global Social Media Agency and Digital Innovation Agency of the Year.
We create things that people want to spend time with – and are experts in progressive social & digital work, that drives both cultural and commercial energy for brands.
As part of tech accelerator the Brandtech Group, we have access to the very latest in AI & data tech – which underpins everything that we do supercharging traditional branding, social and production processes.
This mix of creativity and marketing technology allows Gravity Road to help bring legacy brands closer to next-gen audiences in all number of channels.