Cases
News
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Will ChatGPT Spell the End of Search Engines?
Following the public release of ChatGPT in November 2022, marketers and the general public have theorized that AI could replace search engines like Google. Could that be true?
Tinuiti, 02/27/2023
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Google Analytics 4 Guide: What’s New & Important for GA4? [2023]
GA4 is a Google product that collects and analyzes a company’s Web and App data in a privacy compliant manner. Learn how to start implementing Google Analytics 4 now.
Tinuiti, 02/21/2023
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How to Start Advertising on TikTok: A Brand’s Guide for 2023
Want to get started with TikTok ads? Here’s a step-by-step breakdown of best practices to help your brand access one of the fastest-growing social media platforms.
Tinuiti, 02/15/2023
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The Drum | Elf Cosmetics Primes Itself For Its TV Debut In Super Bowl LVII
Elf Cosmetics is taking its top-selling makeup primer to primetime at Super Bowl LVII with White Lotus filmmaker Mike White.
The Drum, 02/03/2023
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4 Retail Media Marketing Predictions for 2023
If you make the predictions before the end of January, they still can come true.
Adweek, 01/30/2023
About
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with more than $3 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Each solution is delivered through Tinuiti’s performance planning framework, GAMMA, and is enabled by a proprietary suite of marketing intelligence and media activation technology – Mobius.
Why the name Tinuiti? The inspiration for the name stemmed from a combination of three formative qualities that shaped (and continue to influence) the agency as a leader in the digital marketing world:
Acuity: captures the keen insights and creative thinking necessary for driving success.
Ingenuity: drives the solutions and the unique business model that continue to set Tinuiti apart from the competition.
Continuity: powers the relationships and the results that make Tinuiti, and its clients, so successful.
Today, Tinuiti boasts more than a dozen established service lines, an employee headcount now surpassing 1,200 people, and nearly 700 clients spanning dozens of industries— the firm’s success has garnered industry-wide attention and continues to attract household names and global brands.
The Tinuiti journey and the firm’s ongoing success continues to be fueled by two deeply entrenched beliefs woven into the fabric of Tinuiti’s DNA:
An invariable commitment to the Forever Flywheel, which is fueled by and built upon a foundation of happiness.
And
An unwavering belief in a culture of ownership-- in which every single Tinuitian is empowered to participate in the shared financial value of Tinuiti’s success.