• Fast Company - The 10 most innovative companies in advertising of 2023

    Fast Company - The 10 most innovative companies in advertising of 2023

    THE MARTIN AGENCY - For innovating across brands and behind the scenes...

    Fast Co, 02/04/2023

  • The Martin Agency

    The Martin Agency's Entertainment Division Finds Its Leader

    Alanna Strauss will lead the shop's Cultural Impact Lab along with the new Martin Entertainment content hub.

    Adweek, 06/14/2023

  • Hanes Launches New Hanes Originals Campaign With a Fun and Rebellious Twist on the Victorian Age

    Hanes Launches New Hanes Originals Campaign With a Fun and Rebellious Twist on the Victorian Age

    WINSTON-SALEM, N.C.--(BUSINESS WIRE)--Apr 11, 2023-- Hanes, America’s No.1 Brand of Underwear 1, is giving a nod to its heritage in its new “Make Yourself Comfortable” campaign, set in the Victorian Age of 1901. The advertising spots support Hanes Originals, the largest cross-category collection in Hanes’ nearly 125-year-old history. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230411005282/en/ Hanes journeys back to its 1901 beginnings for the new “Make Yourself Comfortable” campaign featuring cinematic advertising spots to begin airing in April. (Photo: Business Wire)

    NewsBreak, 04/11/2023

  • Lil Baby Teams Up With Axe To Update Your Style & Sense Of ‘Luxury’ With The New Fine Fragrance Collection

    Lil Baby Teams Up With Axe To Update Your Style & Sense Of ‘Luxury’ With The New Fine Fragrance Collection

    While certain things will always remain symbolic of richness – a gold watch, a bottle of champagne – the concept of “luxury” needs to be freshened up from time to time. For example, the high-end bottle of cologne or perfume your grandparents used may not do the trick anymore. Enter Lil Baby, teaming with Axe to introduce the new G.O.A.T. of fragrances. Premiering on HollywoodLife, the visual sees a multi-limbed Lil Baby turn those old traditional perfumery shops on their head with the introduction of the AXE Fine Fragrance Collection.

    NewsBreak, 03/13/2023

  • Best Agencies 2023: The Martin Agency | Ad Age Agency News

    Best Agencies 2023: The Martin Agency | Ad Age Agency News

    Martin showcased a breadth of work that stretched beyond the TV spots for which it is known.

    Ad Age, 03/13/2023

Client Start Year End Year
Axe (Unilever) 2020 Current
Bud Light 2023 Current
Busch Beer 2021 Current
Carmax 2019 Current
DoorDash 2019 Current
GEICO 1994 Current
UPS 2018 Current
Hanes 2001 Current
Old Navy 2020 Current
Mondelez OREO 2012 Current

We are a full-service agency with unified capabilities in advertising, strategic planning, integrated production, PR, digital, influencer, activations, entertainment marketing, direct response, audience analytics and design. We also have post-production editorial facilities and a full-service live action and animation studio.

  • Carmina Drummond

    Carmina Drummond

    Chief Culture Officer

  • Alanna Strauss

    Alanna Strauss

    EVP, ENTERTAINMENT & CULTURAL IMPACT LAB

  • Janet White

    Janet White

    Chief Financial Officer

  • Tasha Dean

    Tasha Dean

    Chief Revenue Officer

  • Jerry  Hoak

    Jerry Hoak

    Executive Creative Director

  • Elizabeth Paul

    Elizabeth Paul

    Chief Strategy Officer

  • Michael  Chapman

    Michael Chapman

    Chief Client Officer

  • Danny Robinson

    Danny Robinson

    Chief Creative Officer

  • Kristen  Cavallo

    Kristen Cavallo

    Chief Executive Officer

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