Creative
Our Obsession Is Your Confidence
Hearst Corporation
Leeds Building Society
Green Mountain Energy
Cases
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Cross Training Series Global Launch
Peloton
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FXTM
News
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Introducing Alli Business Insights: AI-Powered Research Built for the Agentic Era
Today, we're launching Alli Business Insights, a first-of-its-kind intelligence product built into Alli, PMG's proprietary marketing operating system. It helps teams answer the strategic questions that shape a business. That might mean understanding why a competitor is gaining share in three of your most important markets, why a product line is outperforming in one region and stalling in another, or what's behind an audience signal that's just starting to surface. Learn more in this article.
PMG, 06/02/2026
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Social Commerce Report: How Generational Change is Transforming Social Commerce
Gen Z doesn't shop in a straight line—and most attribution models aren't built for that. PMG's 2026 Social Commerce Report examines how platform-native purchase behavior is outpacing the measurement frameworks brands still rely on, and what to do about it.
PMG, 06/01/2026
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When a Plush Toy Becomes a Lifestyle: What the SquishPillow Launch Got Right
Most culturally led campaigns stall at approval. Here's how Jazwares and PMG got the confidence to move fast—and what happened when they did.
PMG, 05/28/2026
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PMG Earns Two Wins at the 2026 ANA Reggie Brand Catalyst Awards
Our team has been recognized with two wins at the 2026 ANA Reggie Brand Catalyst Awards, one of the industry’s most rigorous measures of marketing effectiveness. The recognition spans distinct categories and reflects a consistent focus on driving measurable growth through data, media, and creative. Learn more in this article.
PMG, 05/20/2026
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PMG Unveils Alli Audience Planner
PMG today announced the next evolution of the Alli Operating System with the launch of Alli Audience Planner version 3.0. It's the industry's first Live Persona engine. A solution built for the modern marketer that moves beyond static, siloed research to unify the fragmented consumer journey into one agentic system of record. Learn more in this article.
PMG, 05/12/2026
Clients
| Client | Start Year | End Year |
|---|---|---|
| Apple | 2014 | Current |
| Best Western | 2020 | Current |
| Dutch Bros. Coffee | 2023 | Current |
| Geely | 2026 | Current |
| Glanbia Performance Nutrition | 2026 | Current |
| Intuit | 2010 | Current |
| Kohler | 2021 | Current |
| Nike | 2022 | Current |
| Peloton | 2025 | Current |
| Zoom | 2026 | Current |
About
PMG is a global, independent platform company engineered for impact.
Data is everywhere. Intelligence is not. And intelligence alone is not an advantage. The advantage comes when intelligence drives action.
PMG integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. Developed in-house, Alli connects strategy to execution and execution to measurement—aligning people, systems, and accountability to drive measurable business outcomes.
This is not a services model enhanced by technology. It is a system built for how modern businesses grow.
With more than 1,000 employees across North America and Europe, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has been recognized as MediaPost’s 2025 Independent Agency of the Year and Ad Age’s Best Places to Work for 11 consecutive years.
People
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John Weyand
VP, Client Strategy
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Lindsay Weeks
VP, Client Strategy
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Leah Meranus
SVP, Customer Success
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Chad Stoller
Global Head of Media
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Jonathan Tatlow
SVP, Strategy
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John Shea
Head of Commerce Strategy
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Lora Parker
VP, Media Services
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Laurie Miller
Head of Analytics and Data Science
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Scott Marsden
VP, Client Strategy
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Dayle Magill
VP, Client Operations & Data Services
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Tim Lardner
VP, Strategy
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Josh Krichefski
EMEA President
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Kyle Kelley
Global Executive Creative Director
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Casandra Jones
Managing Director, Client Strategy
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Carrie Hines
VP, Client Strategy
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Suraj Gandhi
Managing Director, Global Head of Content & Studio
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Jason Hartley
Head of Media Innovation & Trust
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Andrew Harper
Executive Creative Director
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Natalee Geldert
Head of Emerging Services
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Matt Dailey
Head of Analytics and Measurement, EMEA
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Dan Conti
Head of Sports Marketing
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Carly Carson
Head of Integrated Media
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Parks Blackwell
VP, Client Development and Marketing
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Chris Alvares
VP, Technology
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Andrea Terrassa
Chief Operating Officer
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Stacey Martin
Chief People Officer
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Ryan Boomsma
Chief Financial Officer
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Jon Dupuis
President
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George Popstefanov
CEO