Creative
Cases
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Tajin International
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News
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HMC Announces 2021 Winners Of The Strategic Excellence Awards
/PRNewswire/ -- With a record number of entries, the Hispanic Marketing Council (HMC) announced the 2021 winners of the HMC Strategic Excellence Awards, the...
PR Newswire, 06/10/2021
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d expósito & Partners' Louis Maldonado on "advertising in the time of coronavirus" - 4A's
Louis Maldonado shares an op-ed piece on how the Coronavirus is impacting communities of color and what advertisers should note, as a result.
4As, 04/21/2020
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Making Covid-19 Information More Available to Latinos
Ad Week covers the ‘Lucha vs. El Virus’ PSA campaign with the Ad Council.
Ad Week, 06/08/2020
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The 69th Annual AAF Hall of Fame Inductees Share Their Wisdom
Announcement on Daisy Exposito-Ulla's induction to the American Advertising Federation's Hall of Fame.
Ad Week, 09/10/2018
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11 Inspiring Women Who Have Broken Down Advertising’s Most Persistent Barriers
Agency CEO, Daisy Exposito-Ulla, is recognized among select women in advertising that overcame difficult odds and found their voices.
Ad Week, 04/08/2018
Clients
| Client | Start Year | End Year |
|---|---|---|
| McDonald's Regional Co-Ops (7) | 2005 | Current |
| Tajin International | 2012 | Current |
| Nielsen | 2019 | Current |
| Point32Health | 2022 | Current |
| Smithsonian Institution | 2023 | Current |
| US Food And Drug Administration | 2017 | Current |
| NYC Child Care | 2023 | Current |
| NYC Health + Hospitals | 2020 | Current |
| U.S. Census | 2008 | 2011 |
| AARP | 2011 | 2020 |
About
d expósito & Partners, llc is positioned as the New American Agency (TM). We are an MWBE-certified, full-service, marketing and communications firm with specialized expertise in engaging multicultural audiences, both nationally and locally. We aim to be our clients’ catalyst for sparking cultural change in today’s dynamic marketplace by providing a total dedication to a new, critical way of looking at today’s consumer landscape, where attitudes, trends and behaviors are increasingly influenced by the fast-growing multicultural consumer audiences. In doing so, we leverage our excellence in marketing while leveraging cultural expertise to yield insight-driven strategies and purpose-driven thinking that drives our clients’ businesses.
We are experts in cultural dexterity, harnessing the cultural intelligence, emotional intelligence and business intelligence needed to develop winning strategies and meaningful creative that move the hearts of today’s New American growth consumers.
We have transformed from being dedicated to the Hispanic consumer audience to a more holistic, multicultural focus with a range of expertise in the other audience segments that make up a diverse America. Our business model enables this evolution by giving clients the best of both worlds: the comfort of a dedicated core team with the access to group of subject matter experts, when needed.
People
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John Ross
Chief Financial Officer
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Fernando Fernandez
Chief Client Officer
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Gloria Constanza
Chief Contact Strategist
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Paco Olavarrieta
Chief Creative Officer
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Louis Maldonado
Managing Director
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Daisy Exposito-Ulla
Chairman & CEO