Creative
Cox Communications
State of Connecticut "Make it Here"
State of Connecticut
Dartmouth Health "Care Ties Us Together"
Dartmouth Health
Cases
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Western Atlantic University School of Medicine
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Dunkin'
News
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Cronin Accelerates Growth with Four Major Client Wins
Cronin has expanded its client roster with four new accounts, growing its already-robust presence in healthcare and financial services while strengthening its position in CPG and travel & leisure.
Cronin, 02/03/2025
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Cronin Expands Team with New Senior Positions in Strategy and Digital
Cronin has announced the addition of two new senior team members to strengthen key agency functions including strategy and digital. Shelby Tadman has joined the agency as Vice President of Strategy and Rebekah Habinowski as Senior Director of Digital Marketing.
Cronin, 01/16/2025
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Cronin Takes Home Top Honors at 2024 CT Ad Club Awards
Cronin took home the Best of Show Award at the 2024 CT Ad Club Awards for its integrated consumer campaign for Modern Woodmen of America, titled “Modern Since 1883”. The campaign also scored Gold in the integrated campaign category and Gold for Best of Financial Marketing. The agency took home nine other awards for our work on behalf of the State of Connecticut, COX Mobile, Fred Hutch Cancer Center, Dartmouth Health and its own corporate identity work.
Cronin, 10/25/2024
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Advertising Industry Veteran Tapped to Co-Lead Cronin Creative
Scott Higgins, a veteran agency creative leader, has joined Cronin as Executive Creative Director. In this role, Higgins will team up with fellow ECD Ann Robertson to manage the agency’s creative team and drive the creative offering.
Cronin, 09/12/2024
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Modern Woodmen Embraces Its Quirky Name in Quirky Life Insurance Campaign
Ad Age, 11/21/2023
Clients
| Client | Start Year | End Year |
|---|---|---|
| Best Life Brands | 2025 | Current |
| Valio | 2025 | Current |
| Owners Bank | 2024 | Current |
| Modern Woodmen of America | 2022 | Current |
| Fred Hutchinson Cancer Center | 2022 | Current |
| Dunkin' | 2020 | 2024 |
| Travelers | 2020 | Current |
| National Coast Guard Museum Association | 2024 | Current |
| Procell (Duracell) | 2023 | 2024 |
| Webster Five | 2023 | Current |
About
Cronin is a full-service, proudly independent agency that leverages superior creativity to help clients build strong brands and accelerate demand. We deliver marketing and communications that help our clients break through the clutter and connect with their target audiences, leading to powerful results.
Our mascot is a goat. Goats are curious, determined, nimble, and proudly independent. These are the same qualities that make Cronin the kind of true partner our clients value.
Cronin delivers a breadth and depth of services ranging from marketing analytics, insight-driven strategy, brilliant creative, attention-getting PR, innovative production, and omnichannel media management – all in service of helping our clients achieve their business and marketing objectives. We work with global, national, regional, and local clients, especially those seeking to punch above their weight or with something to prove, like us.
People
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Mark Demuro
Chairman & CEO
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Sean Folan
Chief Operating Officer & Health Leader
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Elizabeth Proctor
Head of Account Service
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Scott Higgins
Executive Creative Director
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Ann Robertson
Executive Creative Director
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Tracy Klimkoski
Head of Media & Analytics
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AnnMarie Kemp
Head of Communications
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Lester Ayala
Head of Production
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Katharine Laban
Head of People & Culture