Creative
Cases
News
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DSW Names Crispin as Creative Agency of Record
The brand is looking to sharpen its points of differentiation. Footwear and accessories retailer Designer Shoe Warehouse (DSW) has selected Crispin as its new creative agency of record (AOR), the agency shared exclusively with ADWEEK.
Ad Week, 11/12/2024
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Should marketers be asking brand safety partners harder questions?
DOJ queries into the workings of DoubleVerify and IAS signal just how widespread concerns have become in the industry.
Digiday, 11/06/2024
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ANA 2024: Marketers balance brand building with performance | Ad Age
The debate pitting brand building against performance marketing shows no signs of slowing down.
Ad Age, 10/29/2024
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Campaign Chemistry: Crispin chief creative officer Steve Denekas | Campaign US
Denekas talks about reviving the punk rock roots of Crispin and reimagining the next 20 years of advertising.. From Campaign US
Campaign US, 10/23/2024
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The Social Media-Driven Collapse of Generational Marketing
A video about a nostalgic '90s trend might go viral among both Gen Xers who lived through it and Gen Zers who are discovering it for the first time.
Ad Week, 10/17/2024
Clients
| Client | Start Year | End Year |
|---|---|---|
| DSW - Designer Show Warehouse | 2024 | Current |
| Target Corporation | 2024 | Current |
| Procter and Gamble | 2016 | Current |
| Nike | 2022 | Current |
| Samsung | 2024 | Current |
| Celestial Seasonings | 2024 | Current |
| Nature's Sunshine | 2022 | Current |
| 19 Crimes | 2021 | Current |
| Orange Theory Fitness | 2023 | Current |
| Target | 2024 | Current |
About
We’re Crispin. You may have known us as Crispin, Porter & Bogusky. Or CP+B. Or CPB Group.
We are a chronically online media and creative agency making brands the conversation.
From 40 people to an agency of 150+ working across Houston, New York, and Los Angeles, collaborating with global partners.
From one marquee client to a diverse roster of 70+ for names like Amazon,Nature’s Sunshine, Dropbox, Marriott, Netflix, Procter & Gamble, Treasury Wine Estates (19 Crimes), Halo Top, and more.
We’ve built an integrated brand portfolio model so that capabilities and our people don’t sit silos. This industry moves quickly, yet so many creatively driven agencies today are still selling the same ideas. And while holding companies continue to consolidate iconic industry names in favor of large creative conglomerates, we are doubling down on the equity of an agency brand. There couldn’t be a better time for the agency that redefined storytelling to break the rules again.
People
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Maggie Malek
CEO
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Caitlin Jeansonne
SVP, Growth and Partnerships
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Lara Norman
New Business Manager