Mucinex Sickwear

Case Study

  • Design
  • Social Media
  • influencer
  • Fashion
  • Collaboration
  • Campaign Launch

Introducing the Art & Science of feeling better. Expanding Mucinex from OTC medicine to Health & Wellness with first-of-its-kind shoppable Livestream.

We created Sickwear – a capsule collection designed so that every feature helps you to feel better during cold & flu.

Made in collaboration with fashion designers Steven Alan and The Great Eros’ Christina Viviani, Sickwear is a unisex collection anchored in classic silhouettes but infused with innovations like antimicrobial fabrics, tissue pockets, aromatherapy sleeves, pillow hoodies, and retractable eye masks, all made with sustainable materials.

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