“Do More From Home,” with a series of humorous spots that show the ease of using the CarGurus app to help consumers find more cars with more data and more insights, giving them choices and information on how to buy and sell cars.

The ad “Family” shows harried parents who are trying to organize their life and kids and therefore putting off car shopping. The CarGurus then drive into their living room to highlight that the brand enables consumers to prequalify for financing, value trade-ins and shop from cars that can be delivered right to their driveway.