Ahead of the Paris 2024 Olympic and Paralympic Games, Allianz France launched a new campaign by Ogilvy Paris that celebrates the relationship between the athlete and his or her coach—one built on trust, like the relationship between policyholders and their Allianz France insurer. The film highlights the unique relationship through the daily life of a coach and an athlete from the moment they wake up to the moment they train, all filmed in the style of a documentary.
ALLIANZ: Everyone Needs Somebody To Lean On
Creative