The danger of handling hazardous drugs is there—you just can’t see it. Reducing healthcare workers’ and others’ exposure to harmful drugs during compounding and delivery is as important as patient safety.

We developed a striking visual campaign that depicts these vapors as lethal monsters that can be lurking in spaces where toxic drugs are handled and administered. Dubbed “Vapor Monsters,” the campaign’s creatures, came to life through a media campaign that drove to landing page as a powerful way to grab attention and begin to tell the OnGuard 2 CSTD story.